Have you seen it on TV?
Since February 2023, Fermiers de Loué has been displaying theAnimal Welfare Label in its new TV advert.
Committed to this approach since 2019, Fermiers de Loué was the first national brand to display the Étiquette Bien-Être Animal label. As a bonus, the cooperative of poultry farmers committed to obtaining 100% of A-scores!
Congratulations to Loué for having the audacity to display a small label on such a big screen!
Haven't had a chance to catch the advert yet?
Watch it here: https://www.youtube.com/watch?app=desktop&v=xOQ6vEL_o40
